As market downturns begin and businesses assess what life looks like in a nervous, post-covid world, Customer Experience has never been more important.
Locally owned Kiwibank is going through a significant business transformation. Twenty years after its inception, it has set out to develop a new brand identity that’s true to its role as a progressive and inclusive bank for all New Zealanders.
Demand is abundant in the economy but the vast majority of it remains unsupplied because it is hidden beneath the surface of standard business activity.